The greatest gift you can give a kid is unbridled fun, which is why this Christmas Huffy urged parents all over Australia to 'Give the Ride'.

Developed in line with their overarching global brand campaign, 'Live the Ride', this Christmas campaign packaged up the joy of sitting aboard a Huffy bike and gifted it to Facebook and Instagram where parents could see for themselves how the perfect Christmas morning starts with unwrapping a Huffy bike.

This campaign also coincided with the launch of the @huffyaustralia Instagram account. In order to boost engagement with the page and raise the awareness of the Huffy brand during the festive season, we hosted a bike giveaway on social media that pedalled engagement to an all-time high.



  • Campaign Concept

  • Campaign Design & Delivery

  • Social video Production

  • Instagram Stories Advertising

  • Social Media Competition Management

  • Social Media Buy & Management